![]() ![]() Reps are loose to visit any HCP, it’s not good for the company’s health and The goals and earn rewards drive the sales reps to the competitors.Ī sense of ownership to the sales reps, which is if missing, the sales repsĬonflict among sales reps because they are unknowingly competing for the same Sales reps spread thin, which, in turn, badly hits the reputation. ![]() Means makes the salespeople bored, lazy, and anxious that lets the prospect The missing territory management creates many challenges before pharma companies. It’s fair enough.īut when the sales reps move into the field to communicate with HCPs and display new drugs to them, the problem starts- when HCPs are not segmented for sales reps to meet under various territories. The sales reps are made to market the drugs in a way that’s preferred by the HCPs such as using e-detailing solutions rather than flyers, pamphlets, ad others. The pharmaceutical company is no different when it comes to convincing the HCPs for the drugs to prescribe to the patients. Market like the year you are in!” Gary Vaynerchuck ![]()
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